Frequently asked questions.

SERVICES & SPECIALTIES

What does “strategic communications” actually mean?

It means helping you say the right thing, the right way, to the right people—whether that’s investors, customers, partners, press, or your own team. We combine PR, messaging, content, and positioning into one smart, cohesive strategy.

Do you do PR?

Yes. We develop pitches, handle press outreach, manage media relationships, and secure high-impact coverage. Our background in national news gives us a unique edge.

Do you offer ghostwriting or thought leadership?

Absolutely. We ghostwrite LinkedIn posts, articles, newsletters, executive letters, blog posts, op-eds, podcast scripts, and more. You’ll sound like your sharpest self, just with Emmy-level polish.

Do you help with brand messaging or positioning?

Yes. We’re obsessed with getting your story straight—and memorable. We begin with a comprehensive messaging audit, then craft positioning, value propositions, key talking points, and storylines that you can use everywhere.

Do you help with visuals or design?

We collaborate with top-tier creatives for graphic needs, including one-pagers, social visuals, and decks, and can manage the entire process end-to-end. We're content-first, but visually aware.

Do you offer media training?

Yes. Whether it’s prepping for CNBC, a podcast, or an internal town hall, we help you look and sound like a pro. Training can be in person or virtual, and includes message discipline, tough Q&A practice, and delivery coaching.

Do you launch newsletters?

We help with everything from naming and concept to narrative tone and rollout strategy. For newsletters, we help shape voice, cadence, and editorial style.

PRICING & ENGAGEMENTS

How much does it cost to work with Cedar?

We offer tiered monthly retainers starting at a heavily discounted rate compared to the broader industry, along with à la carte project options.

• Core Messaging & Media: $3,500/month

• PR + Content Partner: $5,500/month (most popular)

• Fractional Head of Comms: starting at $8,000/month

This pricing is intentionally lean. Traditional PR agencies often charge $10,000–$25,000 per month, with less customization and less direct access to senior talent or media contacts. With Cedar, you get Emmy-winning experience, real media relationships, and direct collaboration without the big-agency bloat.

Click here for the full pricing sheet.

Do you offer one-off projects?

Yes. Press releases, brand messaging audits, media training, ghostwriting—pick what you need. You can always scale into a retainer later.

Do you offer discounts or sliding scale pricing?

We don’t discount, but we do offer flexible scopes. If you’re a founder with a compelling story and a limited budget, we’ll explore options that won't compromise quality.

CLIENT FIT & APPROACH

Who do you work with?

We work with:

• Startup founders (seed to Series D+)

• Growth-stage companies

• Executives and thought leaders

• VC firms, fintechs, creator brands, and mission-driven orgs

If your message matters, we can help you make it land.

What if I already have a marketing or PR team?

That’s great. We often work alongside internal teams or agencies to fill strategy gaps, run special projects, or help level-up content. We’re collaborative and ego-free.

What if I’ve never done PR before?

That’s common. We’re here to guide you through it—what makes a story land, what reporters want, what’s worth saying (and what’s not). We’ll help you avoid wasted time and money.

Do you work under non-disclosure agreements (NDAs) or on confidential projects?

Yes. We’ve worked with embargoed earnings, confidential fundraises, leadership transitions, and sensitive crises. Discretion is built into our approach.

Where are you based? Do you work nationally?

We’re proudly based in Atlanta, but we work with clients across the U.S. and globally. Time zones are not a problem—we’ve been working with people all over the globe for 15+ years.

WORKING TOGETHER

What does the onboarding process look like?

It starts with a discovery call. If there’s a fit, we’ll send over a proposal and contract. Once signed, we begin with a strategy session and a custom roadmap. Most projects begin within 5–7 business days.

How quickly can you deliver a press release or pitch?

Most first drafts are ready within 2–3 business days. Revisions and distribution depend on urgency and feedback. For rush projects, we can move faster.

How do you measure success?

It depends on the scope. For PR: placements, reach, quality of hits. For content: engagement, growth, and strategic consistency. For messaging: clarity, internal alignment, external pickup. You’ll get regular check-ins and performance reviews.

Can I start with a smaller engagement before committing?

Absolutely. Many clients begin with a one-pager, a messaging audit, or a press release, and quickly realize they want more.

What’s the best way to get started?

Email me robert@cedarstrategy.com or book a free discovery call. Tell us what’s on your mind. We’ll listen, ask thoughtful questions, and explore how we can help.

CEDAR’S POINT OF VIEW

What makes Cedar Strategy & Content different from other PR firms or freelancers?

We’re boutique by design. You get Emmy-winning strategy, national newsroom experience, and elite execution—without big-agency bloat. You’re not passed off to juniors. You get a real partner, not a pitch deck.

What’s your take on AI and the future of content?

AI is changing the game—but story still wins. We use AI tools to move faster, experiment more, and scale smart ideas—but your voice, your insight, and your values still need a human to bring them to life. That’s us.

What’s the meaning behind the name “Cedar”?

The cedar tree is a symbol of strength, resilience, and timeless growth. Its roots run deep, and its presence commands respect. That’s how we aim to show up—for you, your message, and your audience.

Are your services worth it?

If your message matters—and you want it to land, yes.

Quality communications and content solutions are not cheap. However, we’re a fraction of the cost of traditional agencies with far more personalized attention. Better contacts across media. No junior handoffs. No bloated scopes. Just smart, senior-level strategy designed to move fast and deliver results.

Clients come to Cedar for confidence, clarity, and credibility—and they stay because the work makes a difference. You’re not buying hours. You’re investing in momentum.